Drive RAPPID Results from Data
Drive RAPPID Results from Data
SKU:9781781338957
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The data-driven world is filled with opportunities, but you'll need more than just technology to succeed - it requires data-confident leadership to drive real value. Drive RAPPID Results From Data is a practical guide for business leaders who want to make the most of their data to generate growth. Read this book to: * Understand the critical role you play in driving data-led growth, and how to step into that responsibility with confidence * Discover how to invest confidently in value-driving data analytics-led initiatives that improve your ability to compete in the market * Recognise the key ingredients for success, with suitable frameworks to support you on the journey to using data to improve your bottom line * Grow the measurable value realised from your data analytics-led initiatives by aligning leaders and teams * Deploy proven techniques to build your data-confidence and drive significant results, regardless of your starting point
About the Author
About the Author
Zjaen Coetzee and Karl Dinkelmann CA(SA) are seasoned experts in data analytics and business strategy, having worked with large international brands since 2010. Their experience of leading successful value-driving data initiatives, their unique blend of financial acumen and their data expertise combine to offer invaluable insights for maximising value from data.
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