{"product_id":"9781718240223","title":"Research Methods and Design in Sport Management 3\/e","description":"\u003cp\u003eLearn how to collect, analyze, and share sport management research.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eThe third edition of \u003cem\u003eResearch Methods and Design in Sport Management\u003c\/em\u003e reflects the ever-evolving area of sport management research. With a strong emphasis on both qualitative and quantitative approaches, the book examines the entire research process and equips readers to produce high-quality, ethically sound, and impactful research tailored to the unique challenges of sport management.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eThe following are new to the third edition:\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eFour chapters on the latest theories in sport management as well as the most recent methodologies—conjoint analysis, machine learning, and systematic review and meta-analysis—in response to the growing interest in data-driven decision making and consumer behavior modeling\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eUpdates to the visuals, including a full-color design and added photos\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eDiscussion of the ethics surrounding the responsible use of artificial intelligence in conducting research\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eSignificant updates throughout the text to modernize its approach, including enhanced coverage of data analysis methods and tools as well as updated examples from current sport industry contexts such as esports, sport ecology, and social media analytics\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eThis third edition exposes readers to the latest developments in sport research and emphasizes the importance of theoretical grounding and advanced statistical techniques, making the book more relevant to both academic and applied audiences.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eTo ensure readers can effectively apply the research concepts presented, practical examples of past research by leading sport management scholars are incorporated throughout the text. At the conclusion of each chapter, a Research Methods and Design in Action feature links students to relevant articles excerpted from the \u003cem\u003eJournal of Sport Management\u003c\/em\u003e and \u003cem\u003eSport Management Education Journal\u003c\/em\u003e to serve as supplemental learning scenarios.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cem\u003eResearch Methods and Design in Sport Management, Third Edition,\u003c\/em\u003e is a valuable tool for anyone looking to engage in the broad spectrum of research opportunities in sport management. With the help of this book, readers will ensure that they properly collect, analyze, and share research to inform strategic business decisions.\u003c\/p\u003e\u003cbr\u003e","brand":"HUMAN KINETICS","offers":[{"title":"Default Title","offer_id":52411952464146,"sku":"9781718240223","price":237.01,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0508\/3093\/4173\/files\/9781718240223.jpg?v=1782166342","url":"https:\/\/bargainbooks.com.au\/products\/9781718240223","provider":"Bargain Books Australia","version":"1.0","type":"link"}