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S and R Desktop Publishing Business 2ed

ISBN: 9781551804286

Regular price $27.19 AUD
Regular price $33.99 AUD Sale price $27.19 AUD
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Today's technology allows anyone with a computer and some software to call herself or himself a desktop publisher. But can these people also say that they can meet promised deadlines, satisfy the client, run a business, and make money doing so? With the expert advice included in this thorough guide, anyone with an eye for design and an entrepreneurial edge can learn how to succeed in this competitive, thriving business.

Manage your business profitably

Develop a niche market

Find opportunities on the Internet

Whether you would like to strike out on your own or have been operating a business for years, this book is full of helpful advice on how to run an efficient and profitable desktop publishing business ' from registering a business name, to producing artwork, to invoicing and collecting your fees. This new edition includes updates on new technological changes in the industry. The book also includes samples, worksheets, and checklists to help the entrepreneur get started. It includes:

Starting a business: the basics

Pricing your work

Equipping your office

Marketing your busines

Managing a studio

Working efficiently

Dealing with suppliers

Using the Internet to expand your services

Obtaining the right technology